Eric Helms, founder and CEO of Juice Generation, fell in love with juicing and opened the first of his 11 Juice Generation stores in New York City in 1999. Now hes written a book, The Juice Generation: 100 Recipes for Fresh Juices and Superfood Smoothies, because he wants people to start a healthy green habit. For me, the benefits are countless. I have a lot of energy all day, Helms said. Juicing is fantastic for your skin, your hair, your nails. [For] people that have a lot of energy drinks, this is a great way to transition to natural energy all day. One of the biggest myths about juicing is that its a luxury only for the rich. But with just five minutes a day and 20 bucks a week, you can juice your way to health, Helms said. However, Helms admits juicing can be intimidating at first an issue he addresses in his book. Its really for anyone, no matter where you are.
Juice sourced from: http://www.foxnews.com/health/2014/01/23/juice-generation-ceos-new-book-touts-benefits-starting-healthy-green-habit/